Team Brainiac: Hello there, Geniuses!

MARKETING PLAN by M.O Akanji. IFEDS O.A.U INTRODUCTION ·          Marketing forms the cornerstone for the initiation, growth and subsequent profitability of a business ·          A marketer must be responsible for the whole process of helping create a product that will appeal to the market and transferring that product to the consumers What is marketing? ·          According to chartered institute of marketing, London, defined marketing as the management activity of identifying, anticipating and satisfying consumers profitably. ·          The basic purpose of marketing is to satisfy the welfare of consumers and thereby making profit. The ways of making profits are Ø   Providing the products or services they need Ø   Setting prices that they are willing to pay Ø   Getting your ...

Clear Understanding of goals and aspirations Articulation of well structured program to attain a set goal Search for information; Acquiring the right information, knowledge and skills Identification of a mentor; A mentor is someone that you are willing to follow that has succeeded in your area Identification of destiny helpers, most times your helper will be relatively above you. ''there is no great man who is not a helped man'' then Be Hardworking Be creative and innovative Be resilient Be bold and take calculated risks Be Honest and humble